AmplifyBot · Websites, search & AI for growing businesses
Your business, Amplified.
We don’t hand over a website and disappear.
We design and build your website (web design) and the software behind it (web apps), get it found on Google and in the AI assistants people now ask (SEO), and add the AI chatbots and automation that answer your website and email enquiries and sort the real ones from the rest. Then we keep making it better, every month.
Month to month after the build. Walk away any time on 30 days’ notice.
Real results. Real businesses. AHO Renovations had a broken contact form and Google profile views down 73%. Just over five weeks after relaunching with us: 7 enquiries, $0 on Google Ads, and an owner who says he’s “busier than he’s been.” See exactly what we didIn practice
From a broken contact form to “busier than he’s been”
AHO Renovations, a Brisbane renovation builder, came to us with a contact form that didn’t work and Google profile views down 73% on the year before. They relaunched with us on 5 September 2026. Two things changed — the two that matter most to anyone selling high-value work.
Look like the business you are
The same builder, the same reviews, the same work. The old site was a plain blue and white that looked like every other small builder, and opened on a photograph with the name over it. The new one is black and gold, says what they do, and puts the licence number, the suburb and the rating where someone deciding whether to call can see them.
See every page, before and after


… Is the extension mostly about adding space, or are you also thinking about moving things like plumbing, appliances, or the laundry? That can change how the rest of the job hangs together.
Get your time back
The enquiry form asks what is being renovated and what stage it is at, so a lead arrives already sorted. Their assistant has the first conversation — asking what a builder would ask on site, and turning away the work they don’t take before it reaches the phone.
- Seven enquiries in just over five weeks — including a whole-home renovation, and an extension that arrived with the plans already drawn
- She turns away the jobs he’d only have said no to — a pool, a laundry on its own, small bathroom repairs — before they reach his phone
- Homeowners from as far as Mango Hill and Victoria Point have got in touch, and he hasn’t spent a dollar on Google Ads
- The owner tells us the planner and the assistant together have given him a lot more of his time back
Run a renovation business too?
How we do marketing for renovation buildersThe cost of standing still
Every month your website stands still, the enquiry goes to a business whose didn’t.
Search moves, competitors relaunch, and customers expect an answer now, not tonight. A site that never changes doesn’t hold its ground — it quietly hands it to whoever kept going.
Traditional web development
- Build
- Launch
- Handover
- Leave
You are left maintaining something you did not build, in a system you were never meant to operate.
AmplifyBot
- Understand
- Build
- Launch
- Measure
- Improve
- Automate
- Evolve
We stay involved. As the business changes, the website changes with it.
Two ways to start today — neither needs a call
Starting fresh, or starting over?
Plan the website your business actually needs
Eight questions, all clicks. Watch the plan take shape as you go — the pieces that fit, where to start, and a brief we can quote from.
Already have a website?
What is your website quietly costing you?
Nine questions — the same ones we would ask on a first call. Two minutes, and no email needed to see the result.
A builder? Work out what your last lead cost →
Your options
A complete digital team, without hiring one
Someone to build it, someone to get it found, someone to automate the busywork. Three specialist roles very few growing businesses can justify — here, accountable as one.
Hire the team
A developer, someone who owns search, and someone who can build automation and AI — plus super, leave, and the months spent recruiting them.
Most growing businesses cannot justify one of those roles, let alone three.
Use four suppliers
A web agency, an SEO agency, an AI vendor, and whoever ends up owning the automation nobody quite agreed to.
Four invoices, four opinions, and nobody accountable when the numbers do not move.
Work with AmplifyBot
One team that builds the website, owns the search, wires the automation, and reports on all three together.
One number each month, and one person to ask when something is not working.
What we do
Everything between a visitor and a client, under one roof
Website, search, automation and AI built as one system — so the person who finds you is answered, qualified and followed up, and nothing falls between suppliers who never speak to each other.
Websites and web apps
A site built around how your business actually wins work.
Built from scratch rather than assembled from plugins, so it stays fast, stays secure, and is straightforward to change as your services change.
Learn moreGetting found on Google
Get found by the customers worth having.
The groundwork and the pages themselves, aimed at the searches that turn into real enquiries rather than the ones that only look good in a report.
Learn moreGetting found in ChatGPT and AI search
Show up when people ask AI instead of Google.
More buyers now start by asking an assistant. We make sure it describes your business accurately, and names you when someone asks who they should call.
Learn moreAI assistants and chatbots
Answer enquiries instantly, in your own voice.
An assistant that knows your actual services and the questions your customers really ask — not a generic bot bolted onto the side of your site.
Learn moreAutomation
Stop retyping the same things every week.
Enquiries, follow-ups, quoting steps and internal admin wired together so the repetitive parts of the week run themselves.
Learn moreKnowing what is working
Know what is actually bringing in the good business.
Tracking set up to answer commercial questions rather than to fill a dashboard, reviewed with you, and turned into the next round of changes.
Learn moreBigger than a website
Custom web apps, built from scratch
Customer portals, booking and quoting systems, learning platforms and online stores — software built around how your business runs, not a product that almost fits. Scoped and quoted as a project, then looked after every month like everything else we build.
Your products, in your customer’s space (augmented reality). Built for your business alone — your products, your sizes, your finishes, your brand. A pool builder’s customer points their phone at the backyard and sees that pool sunk into the lawn, at real size, in the browser with no app to download. On Android phones it sits in the live camera view; on iPhone it is a 3D model they can turn and resize. Custom augmented reality
How it works
Researched before it’s designed. Improved long after it launches.
We work out how your customers search, and what they need to hear, before anything is designed. The build gets the website right; the subscription keeps it winning.
- 01
Understand
What the business sells, which jobs are worth the most, who you want more of, and where the current setup is losing them.
- 02
Research
What your customers actually search for, what competitors already rank for, and where the openings are (keyword and competitor research). It decides the pages and the structure before anything is designed, so ranking is built in rather than retrofitted.
- 03
Build
A website designed around that positioning — structure, content, and technology chosen to support how you actually win work.
- 04
Launch
Migration, deployment, search foundations and analytics, all live together rather than in stages.
- 05
Measure
Watch what real visitors do, where enquiries come from, and which pages convert the customers you want.
- 06
Improve
Regular changes based on what the numbers show — new pages, better conversion, stronger search positions.
- 07
Automate and evolve
Repetitive work handed to automation and AI, and the website extended as the business moves into new services or markets.
Our work
Built to win work — and measured on whether it does
Renovations and home extensions · Brisbane
AHO Renovations
Repositioning a Brisbane renovation business toward larger projects, with a website built to win them.
View projectTutoring, Preschool to Year 6
21 miles
A new tutoring practice’s website, with its own booking system, admin panel and Stripe invoicing.
View projectTechnical education platform
BytExplorer.dev
A custom online learning platform — proof that AmplifyBot builds software products, not just business websites.
View projectCosts
What this costs, and what it is actually for
The questions people ask before they are ready to talk to anyone, answered with real figures rather than a contact form.
Pricing
What does an AI chatbot cost in Australia?
From about $2,000 for a basic build to $50,000 for something genuinely custom. The spread is almost entirely about what the bot is allowed to say and what it has to connect to.
Read itPricing
How much does a website cost in Australia?
Real ranges, how we price ours, and the four things that actually move the number. Most quotes differ because they are for different jobs, not because someone is overcharging.
Read itAI search
How to find out what ChatGPT says about your business
You can run this audit yourself in an afternoon, for nothing. Most businesses have never done it, and the result is usually a surprise.
Read itReady to be our next success story?
Tell us the work you want more of. We’ll show you what your website should be doing to win it — and what it’s leaving on the table today. Month to month after the build, and you can walk away any time.